Ford Models and ELLE Help Launch Guess Model Search
Global lifestyle brand, GUESS, is working with Ford Models and ELLE for its first ever model search.
Open to women 16 years and older in the US and Canada, the GUESS Girl model search winner will be flown to New York City for a Guess shoot to appear in ELLE, receive a $2500 GUESS shopping spree and have the chance to become a Ford Model.
Contestants can enter via a dedicated microsite, GUESSGirl.com or through the GUESS page on Facebook from April 19th-May15th. The public will vote on 25 semi-finalists from May 24th through June 7th to select five finalists, from which the winner will be chosen by GUESS CEO and Creative Director Paul Mariano, and representatives from ELLE and Ford Models, and announced on June 11, 2013.
In addition, five special casting events with a model scout from Ford will take place at GUESS retail locations in Chicago, Dallas, Los Angeles, Miami and Toronto in which hopefuls will have the chance to enter in person.
