Blog

Adobe Announces Photoshop & Lightroom for $9.99/mth

Posted on: 09-4-2013 Posted in: Photography

We have just learned that Adobe has listened to the cries of photographers since the Adobe MAX announcement of the new CC pricing and is giving a new bundle specific to their needs containing Photoshop and Lightroom for just $9.99 a month… if you sign up by December 31… and prove ownership of CS3 or later.

From the Adobe Blog:

“During today’s keynote at the Photoshop World conference in Las Vegas, Adobe is showcasing how photography workflows will evolve to take advantage of an increasingly connected world. This includes a tour of how easy it is today to use Creative Cloud to make your content and creations available anywhere, plus the power of Behance to showcase work. We also highlight some of the exciting new technologies that we’re working on for Photoshop CC and Lightroom; our roadmap for making our photography products even more connected; and a peek at how we’re planning to bring advanced Adobe digital imaging technology to mobile devices. You’ll see these products and services become available in the not too distant future.

If you missed the keynote, you can watch the replay here, which should be posted within about 24 hours. Throughout this week at Photoshop World, we’re demoing some great digital imaging innovation and I hope you’re as excited as we are about what’s available today and what’s coming soon, thanks to our talented teams of engineers.

Since introducing Photoshop CC, we’ve listened to feedback from a spectrum of our customers, from advanced professionals to casual enthusiasts. One common request was a solution specifically tailored for photographers. We listened, and at Photoshop World we’re announcing a special offer for our loyal Photoshop customers. Beginning today, customers who own Photoshop CS3 or higher are eligible for a special Creative Cloud membership offer that includes all of the following for just $9.99/month:

Photoshop CC
Lightroom 5
20 GB of online storage
Behance ProSite
Access to Creative Cloud Learn’s training resources
Ongoing upgrades and updates

To be clear, $9.99 is not an introductory price. It is the price for those of you who sign up by December 31, 2013.This offer will be available at the same time we introduce the new version of Lightroom 5.2 in a couple weeks. Visit the FAQ to learn more and follow Photoshop on Facebook, Twitter and Google+ to find out when the offer goes live.

All of us on the Photoshop team look forward to continuing to build on our 20+ year relationship with our loyal community.”

So it sounds like the concept is a limited offer, in both time and scope. From what I have gathered (and I Adobe has clarified it is indeed a limited time offer), if you don’t sign up for this deal by the end of the year, there will be no option to do so in the future. You also have to prove ownership of an Adobe license from CS3 or later. Kind of a weird decision to make this not a continual deal going into the future if you ask me. I understand the CS3 requirement though.

To answer some additional questions about current CC members:

Existing Creative Cloud members who wish to transition to this offer must own a previous version of Photoshop or Photoshop Extended, version CS3 or later (CS3.x, CS4, CS5.x, or CS6).

If you meet this qualification, how you transition will depend on the type of membership you have:

Photoshop CC single-app members will be automatically transitioned to this new program, with its additional benefits and lower ongoing price.

Creative Cloud complete members should contact Adobe Customer Service to discuss transitioning to this new offer.